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Electronic Ruler
New and exciting interaction with a traditional product
Gestalter
Shay Shafranek
Oded Webman

Beteiligte Unternehmen
Britze Elektronic
The Digital ruler is a 15 cm wooden ruler, which uses technology of electric-resistance and measurement in order to calculate length of line or distance. Unlike any other ruler, it is relative, not absolute. The 0 point of the ruler is defined by every new measurement with any pen. Electronic Ruler is a functional surprising object, offering new ways of using an old device.